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Multimedia is a collection of media — text, sound, graphics, animation, and video — that come together to form a single, cohesive unit. When used effectively, the whole becomes greater than the sum of the parts to create a compelling and persuasive presentation. Text — provides information and direction through paragraphs, headlines, subtitles, and captions. Text can be made more interesting and exciting by incorporating colors, fonts, and special effects. Sound — engages the auditory learner, and reinforces the impact of the other modalities. Sound can impart information with narration, set the mood with music, or emphasize critical points with sound effects. Graphics — Imagery provides real punch for the visual learner. As the old saying goes, "a picture is worth a thousand words," and so it is with multimedia. Quality, relevant graphics add richness to the presentation. Animation — If a picture is worth a thousand words then animation is worth ten thousand words. Animation can be used to demonstrate complex processes and concepts, and add real punch to a presentation. Video — Quality graphics and vibrant colors are combined with sound and motion for amazing audience impact. Video serves as a rich resource in multimedia. The full-service production team at Summit Presentations can develop professional multimedia presentations in PowerPoint, Macromedia Director, and Macromedia Flash that will engage your audience, communicate your message, and sell your products and services. Contact us today!
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